The Beautynet Strategic Wholesale Programme
With minimal financial investment, our Strategic Wholesale Programme offers guaranteed incremental revenue whilst giving you complete control over your brands, with no impact on your existing distribution channels.
What makes our programme unique
Our Strategic Wholesale Programme addresses key challenges faced by brand owners:
How does Beautynet solve these wholesale challenges?
We combine retail, off-price, and wholesale data to give you unprecedented visibility into your entire distribution landscape. Our proprietary analytics identify patterns and risks invisible when viewing channels in isolation.
What we do
Identify opportunity gaps through technology
- Beautynet harnesses proprietary state of the art real time intelligence and analytics modelling to identify and map unexplored opportunities
Grow brand awareness through innovation. Add value to your core channels
- We identify ‘whitespace’ opportunities for brand growth and awareness whilst protecting brand equity
- We work with you to introduce product innovations, unlocking value from your assortment
- We build a complementary sales channel
Reduce costs. Simplify operations
- Beautynet handles all commercial activities from stock holding, sales and distribution, to compliance, analysis and reporting, allowing you to focus on what’s important to you
- We remove almost all operational expenditure
Generate guaranteed incremental revenue and profit
- We work with you in creating annual forecasts
- Beautynet builds you a sustainable new revenue stream that drives incremental revenue and profit
- We offer full sales transparency to guarantee you retain control
FAQs
What critical metrics do we track?
- Pricing Variance: We monitor cross-market pricing to ensure your brand value stays intact
- Stock Visibility: We track exactly where your products go, preventing oversaturation
- Regional Trends: We analyse local market nuances to inform strategic decisions
- Return Rate Analysis: We transform returns data into actionable product insights
How do we focus control where it matters most?
We target high-volume, high-risk segments of the wholesale channel, particularly Tier 2 drugstore retailers in the mass premium / mid market of wholesale. Our approach eliminates grey market and unauthorised distribution in channels that dramatically impact brand perception.
How do we transform wholesale from liability to asset?
We replace reactive, manual processes with proactive, data-driven strategies. Your wholesale channel becomes a controlled, transparent, and profitable extension of your brand.
Case Studies
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