Case Studies

Proof, not promises

Beautynet's close partnerships with luxury beauty brands and selected retailers, plus our supply chain expertise, deliver incremental sales and value time and again.

Cost Reduction & Operational Simplification

Leveraging our Strategic Sales Programme (SSP)

Streamlining an expansive portfolio to cut cost and release investment for new product development.

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Entering New Channels in an Omnichannel World

Implementing an off-price online strategy

Bringing an unmanaged off-price segment into alignment with the full-price channel.

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Defying the ‘Rules’ of Product Lifecycle

Turning an underperforming fragrance line into a multi-million euro revenue generator

One line, two references, nine years of incremental sales from stock destined for discontinuation.

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Our Strategic Sales Programme in Action

Delivering €180m in incremental sales for a global luxury beauty brand

Growth beyond NPD and hero lines, with control of previously unmanaged markets.

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